What Makes the Infrico VBR Refrigerated Self Service Merchandiser Range a Strong Choice for UK Grab-and-Go Displays?
The Infrico VBR refrigerated self service merchandiser range is designed for operators who need an open, front-access chilled retail merchandiser with tidy rear loading for staff. With widths from 998 mm to 1935 mm, the VBR9DS, VBR12DS and VBR18DS models provide flexible, multi-shelf presentation for drinks, dairy, snacks and impulse lines in cafés, coffee shops, food halls, canteens and convenience-style retail across the UK. A front self-service opening for customers is matched by rear sliding doors for staff, helping to streamline restocking while keeping the deck looking clean and well organised.
Built around a robust AISI 304 stainless steel deck and upper worktop with anodised aluminium profiles, the Infrico VBR refrigerated self service merchandiser range combines professional refrigeration performance with merchandising impact, making it a natural fit for British foodservice and retail sites that want to boost chilled impulse sales without compromising on durability or food safety.
How Does the Infrico VBR Refrigerated Self Service Merchandiser Range Deliver Consistent Chilled Performance and Energy-Efficient Control?
The Infrico VBR refrigerated self service merchandiser range uses a ventilated cooling system to move chilled air evenly across the deck and shelves, helping to maintain a stable holding temperature of around +4 °C to +8 °C. This airflow pattern supports safe display of drinks, dairy products, prepared snacks and grab-and-go items in busy front-of-house environments where stock is accessed constantly throughout the trading day.
Each model is powered by R290 refrigerant and controlled by a digital controller with temperature display, giving clear oversight of cabinet conditions and enabling operators to fine-tune settings for their product mix. An automatic operating cycle helps the VBR merchandisers sustain performance with minimal manual intervention, supporting efficient running and reliable chilled display in UK cafés, canteens and retail sites.
Which Construction Features Make the Infrico VBR Refrigerated Self Service Merchandiser Range Durable for British Foodservice and Retail?
At the heart of each Infrico VBR refrigerated self service merchandiser is an AISI 304 stainless steel deck and upper worktop, providing a strong, food-safe platform that resists corrosion and handles the constant loading and unloading associated with high-turnover chilled lines. This is complemented by anodised aluminium profiles, which deliver a rigid frame with a clean, contemporary look that suits modern UK hospitality and retail interiors.
The cabinets are supplied with a night blind fitted as standard, helping operators protect product temperature and reduce energy use when the site is closed. A choice of around 15 colour finishes for the decorative trim allows the merchandisers to be matched to brand colours or store design schemes, giving designers and multi-site operators a chilled display solution that looks as good as it performs.
How Do the Infrico VBR Refrigerated Self Service Merchandisers Maintain Product Visibility, Temperature and Customer Appeal?
Each Infrico VBR refrigerated self service merchandiser features LED lighting under each shelf, providing even illumination across the full height of the display. This bright, low-energy lighting enhances packaging, makes product labels easy to read and encourages impulse purchases, particularly in grab-and-go and self-service environments.
The combination of ventilated refrigeration, efficient insulation and digital temperature control helps the VBR merchandisers maintain consistent chilled conditions, protecting product quality while doors and front openings are in regular use. Rear sliding doors allow staff to replenish stock without obstructing the customer side, reducing door-open times and helping to preserve stable temperatures during busy service.
How Do the VBR9DS, VBR12DS and VBR18DS Infrico Refrigerated Self Service Merchandisers Differ in Size, Capacity and Application?
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Infrico VBR9DS 998 mm wide refrigerated self service merchandiser – At around 1300 mm high, 998 mm wide and 810 mm deep, this compact model suits smaller cafés, coffee shops, deli counters and convenience-style grab-and-go points. It provides a focused chilled merchandiser with multi-shelf presentation in sites where floor space is at a premium but operators still want a professional open-front display.

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Infrico VBR12DS 1310 mm wide refrigerated self service merchandiser – With the same height and depth but stepping up to approximately 1310 mm width, the VBR12DS offers more shelf frontage for a wider range of drinks, snacks and light meals. It is well suited to busier self-service counters, premium coffee shops, staff restaurants and school or college canteens that need additional capacity without moving to a full-length multideck.

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Infrico VBR18DS 1935 mm wide refrigerated self service merchandiser – At around 1935 mm wide, the VBR18DS delivers a substantial self-service chilled display with strong visual presence. It is ideal for larger food halls, high-footfall grab-and-go zones, hotel lounge outlets and corporate catering sites where operators want to present a comprehensive range of chilled lines within one continuous display.

All three models in the Infrico VBR refrigerated self service merchandiser range share the same 1300 mm height and 810 mm depth, enabling consistent counter lines and making it easy to choose the width that best matches available space and sales volumes.
Which Hygiene and Maintenance Features Help the Infrico VBR Refrigerated Self Service Merchandisers Stay Clean and Operational?
The AISI 304 stainless steel deck on the Infrico VBR refrigerated self service merchandiser range is designed for quick wipe-downs and regular cleaning, helping teams keep spills and crumbs under control and maintain a hygienic presentation. Smooth surfaces and robust profiles simplify daily cleaning routines in cafés, canteens and retail outlets, where merchandising equipment must be kept looking fresh and inviting.
The night blind fitted as standard helps to reduce temperature gain and energy consumption outside trading hours, which in turn eases the load on the refrigeration system and can support long-term reliability. With automatic operation and a clear digital controller, general use and monitoring are straightforward, while front serviceability helps engineers access key components when routine maintenance or inspection is required.
Which Everyday Use Cases Make the Infrico VBR Refrigerated Self Service Merchandiser Range a Smart Addition to UK Sites?
The Infrico VBR refrigerated self service merchandiser range is ideal wherever chilled products are sold on a self-service basis. In coffee shops and bakeries, the VBR models can be used to display bottled drinks, yogurts, cold snacks and premium grab-and-go lines near the till, encouraging additional purchases as customers queue. In staff restaurants and education canteens, the merchandisers function as a central chilled station for salads, sandwiches, desserts and dairy items.
In food halls, contract catering and leisure venues, the VBR merchandisers can form part of a wider chilled island or wall run, showcasing menu highlights and new product launches while ensuring items remain within the recommended temperature range. The rear loading through sliding doors allows staff to replenish stock discreetly and efficiently, supporting a clean, well-presented self-service experience throughout the day.
Where Does the Infrico VBR Refrigerated Self Service Merchandiser Range Fit Best Within a Front-of-House Layout?
With a height of around 1300 mm, the Infrico VBR refrigerated self service merchandiser range sits comfortably below eye level for most customers, ensuring clear sightlines across counters and dining areas. This makes the units well suited to positioning along service counters, at the end of aisles or as part of low-level runs that separate zones within a café or canteen while still allowing staff to monitor customers and service areas.
The consistent depth of 810 mm across the VBR9DS, VBR12DS and VBR18DS models simplifies planning in tight UK retail and hospitality footprints. Thanks to their multiplexable design, multiple cabinets can be banked together, with around 20 mm deducted from each side when multiplexing, creating a single, continuous chilled run with a strong visual presence in larger self-service environments.
Why Should UK Operators Choose the Infrico VBR Refrigerated Self Service Merchandiser Range as Their Chilled Display Partner?
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Merchandising impact and flexibility – LED lighting under each shelf, a low profile and multiple width options give the Infrico VBR refrigerated self service merchandiser range strong visual appeal and adaptability for everything from artisan cafés to high-volume canteens.
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Robust professional build – AISI 304 stainless steel decks, anodised aluminium profiles and a night blind as standard provide the durability and energy-conscious features expected of serious commercial refrigeration.
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Reliable chilled performance – Ventilated cooling, R290 refrigerant and digital temperature control support consistent +4 °C to +8 °C holding, helping protect product quality and food safety across long trading hours.
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UK-ready installation and long-term use – With a straightforward 13-amp plug, automatic operation and support via established UK catering and refrigeration distributors, the VBR merchandisers are simple to specify, install and maintain across single and multi-site estates.
For UK operators seeking a low-height, front-access chilled merchandiser that combines reliable refrigeration with strong retail presentation, the Infrico VBR refrigerated self service merchandiser range offers a proven solution that enhances grab-and-go sales while fitting neatly into modern foodservice and retail layouts.